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SEE HOW Vicks has grown since the beginning

Circa 1952: A Vicks Medicated Wild Cherry Cough Drops Print Ad

In 1952, Vicks® Medicated Wild Cherry cough drops are introduced in the U.S.

A 1952 print advertisement for Vicks Medicated Wild Cherry cough drops

Historical Vicks ads are for entertainment purposes only. Historical product claims may no longer be valid. For information on current Vicks products and usage, go to the Products section. Use all products as currently directed.