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In 1952, Vicks® Medicated Wild Cherry cough drops are introduced in the U.S.
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In 1952, Vicks® Cough Syrup launches in the U.S. It is the first liquid cough syrup introduced by Vicks.
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After testing under the Medi-Mist Nasal Spray for three years, Vicks® Sinex Nasal Spray is introduced nationally in the U.S. in 1959 to help provide relief from nasal congestion associated with hay fever and head colds.
Pictured is an introductory package for the Medi-Mist Spray.
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From 1956 through 1959, Vicks® Formula 44® is introduced in Australia, the United Kingdom, France, the Philippines, and India, and then nationally in the U.S. Vicks Formula 44 offers a category innovation—the cough-suppressant effectiveness of codeine without the narcotic ingredient.
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