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Sweet dreams. Sweeter tomorrow. Even with a cold.

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Vicks TV Spot Transcript
“RV—SNAKEBITE”
September 17, 2008

On screen

caption

Three guys sit in chairs around a hibachi, at dusk. They’re grilling hot dogs. One guy plays darts. Two of the guys read their survival guide handbook.

 

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Close-up of one of the guys in the circle who has gotten sick

 

DAVE: Cough!

 

Rob refers to his survival guide as he speaks.

 

ROB: Looks like a snakebite.

 

Dave sounds very uncomfortable and congested.

 

DAVE: (groans) I am achy.

 

Matt refers to the survival guide.

 

MATT: What are you, sniffling, sneezing,

coughing, aching, fever... is it hoof and mouth?

 

Ronnie

RONNIE: I know what he’s got… he’s got the morning drive.

 

Rob

ROB: Fascinating… it’s

the common cold.

 

 

 

Matt

 

MATT (as if he were saying, “I hadn’t

considered that.”): Hmph... the common cold?

 

Ronnie holds up the bottle of NyQuil.

 

RONNIE: Geniuses. I’ll give him Vicks NyQuil.

 

Ronnie hands Dave the Vicks NyQuil bottle.

 

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Ronnie nudges Dave with his elbow as if to say, “ You’ll feel better.” Dave is touched by Ronnie’s concern.

 

RONNIE: Hey, you good for the

morning?

 

Dave holds the Vicks NyQuil bottle.

 

DAVE: Definitely.

 

Dave walks toward the bunks. He looks confident that he is going to get the sleep he needs.

 

Super: Use as directed for cold/flu relief. Keep out of reach of children.

 

 

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Close-up shot of the Vicks NyQuil bottle on the bedside murphy table.

 

Super: Use as directed for cold/flu relief. Keep out of reach of children.

 

SFX: WAAH!

VO: Vicks NyQuil.

Multi-symptom relief...

 

Pullout of Dave sleeping peacefully with

Vicks NyQuil on the bedside table next to him.

Clock on bedside table reads 8:15 p.m.

 

VO: ... to help you get the sleep

you need. So you can...

 

It is the next morning. Dave drives the RV, totally energized. Guy in background is awake.

 

... wake up feeling...

DAVE: Woohoo!

 

Pullout shows the morning and sun rising from behind the mountains.

 

VO: Vicks. You’re taken care of.™

 

Vicks Shield

 

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